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Collaboration

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Consumer Confidence Index Kuwait

On account of its interest for monitoring the economic situation, ARA Research & Consultancy issues a monthly Consumer Confidence Index, in collaboration with the press and under the sponsorship of reputable trademarks. The Consumer Confidence Index is considered as the only indicator that measures the Consumers' psychological factors, based on people's opinions and their prospects about the current economic situation and its future as well as their expectations regarding their financial conditions, and how that reflects on their purchasing power. The Consumer Confidence Index is issued the first week of each month, and is based on quantitative research, distributed among the different nationalities and place of residency. The study is conducted by telephone interviews (CATI) through a random call selection, taking into account that the distribution of the sample is representative of the population.

The general Consumer Confidence Index is based on six indices which the researchers at ARA use to measure the level of the consumer satisfaction and optimism.

  • Current Economic Situation Index
  • Expected Economic Situation Index
  • Current Personal Income Index
  • Expected Personal Income Index
  • Current Employment Opportunities Index
  • Purchase of Durables Index

>    Click here to view the latest CCI Kuwait report.
>>  For the results of our monthly Consumer Confidence Index Kuwait please send an email to cci@ararac.com

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Consumer Confidence Index Lebanon

On account of its interest for monitoring the economic situation, ARA Research & Consultancy issues a monthly Consumer Confidence Index, in collaboration with the press and under the sponsorship of reputable trademarks. The Consumer Confidence Index is considered as the only indicator that measures the Consumers' psychological factors, based on people's opinions and their prospects about the current economic situation and its future as well as their expectations regarding their financial conditions, and how that reflects on their purchasing power. The Consumer Confidence Index is issued the first week of each month, and is based on quantitative research, distributed among the different nationalities and place of residency. The study is conducted by telephone interviews (CATI) through a random call selection, taking into account that the distribution of the sample is representative of the population.

The general Consumer Confidence Index is based on six indices which the researchers at ARA use to measure the level of the consumer satisfaction and optimism.

  • Current Economic Situation Index
  • Expected Economic Situation Index
  • Current Personal Income Index
  • Expected Personal Income Index
  • Current Security Situation Index
  • Purchase of Durables Index

>    Click here to view the latest CCI Lebanon report.
>>  For the results of our monthly Consumer Confidence Index Lebanon please send an email to cci@ararac.com

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Publications


  • The Real Estate sector in Lebanon is in a state of Temporary Confusion

>> Download (PDF)

  • Lebanese upcoming Election 2013; graphs

>> Download (PDF)

  • Expected Results for 2013 Election according to Fouad Boutros Law

>> Download (PDF)

  • 60% of the Lebanese are with a Technocrate Government- May 2013 (Arabic)

>> Download (PDF)

  • Lebanese upcoming Election 2013

>> Download (PDF)

  • Lebanese Opinion on the tense security Situation- July 2012

>> Download (PDF)

  • Kuwait Parliament Election- January 2012

>> Download (PDF)

  • Council of Ministers decision and Remuneration- Jan 2012

>> Download (PDF)

  • Lebanese Election Oct- 2011

>> Download (PDF)

  • Lebanese Opinion of the Arab League Initiative - 2008 (Arabic)

>> Download (PDF)

  • The last days of the Lebanese government – 2007 (Arabic)

>> Download (PDF)

  • Lebanese nationals consider KSA a positive player – 2007 (Arabic)

>> Download (PDF)

  • Lebanese Unaware of Reasons of Disagreement between Pro Government and Opposition Parties 2007 (Arabic)

>> Download (PDF)

  • Assassination…the invisible player; Lebanon – 2007 (Arabic)

>> Download (PDF)

  • Election law; Lebanon – 2008 (Arabic)

>> Download (PDF)

  • Lebanese Presidential – 2008 (Arabic)

>> Download (PDF)

  • Nine Years were not enough; Lebanon – 2007 (Arabic)

>> Download (PDF)

  • Lebanese refusal for Confrontational – 2007 (Arabic)

>> Download (PDF)

  • Consensus President Mirrors International Conflict - 2007(Arabic)

>> Download (PDF)

  • Lebanese View on Various Countries Roles in Lebanon - 2007 (Arabic)

>> Download (PDF)

  • Ramadan TV - Kuwait - 2009 (Arabic)

>> Download (PDF)

  • The new presidential terms - 2007 (Arabic)

>> Download (PDF)

  • Lebanese Attitude Towards the Presidential Process - 2007 (Arabic)

>> Download (PDF)

  • Presidential Election Poll - 2007 (Arabic)

>> Download (PDF)

  • Top Lebanese Brands - 2007 (English)

>> Download (PDF)

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Syndicate Studies


Being a specialized research firm, ARA Research & Consultancy provides the Media Industry and the Automotive Industry with a number of Syndicated Studies to help marketers benefit from ARA's wide industry knowledge. The studies are the results of the steadfast commitment to these two key industries that distinguish ARA's expertise in these fields.

Currently, ARA Research & Consultancy is conducting the following Syndicated Studies:

  • Motor Show Assessment: (since 2010)

The importance of motor shows is growing in many markets, and the marketers are investing heavily to present their newest models side by side with their peers. Knowing the effect of the show on their car modules is key to any car company performance. ARA Marketing Research & Consultancy conducts exit interviews to assess the effect of the motor show on their purchase intentions and brand perceptions.

  • DelightX: Satisfaction with Cars Dealers (since 2003)

The DelightX is a comparative satisfaction research among automotive dealers. It covers the main dealers’ car services and spare parts performance as perceived by their users. ARA Marketing Research & Consultancy also offers DelightX Lux, which covers exclusively the luxury segment.

  • CBI: Car Brand Image (since 2003)

The Car Brand Image is the main reference for marketers in the automotive industry since decades in Europe. Introduced to the Arab World by ARA Marketing Research & Consultancy, the CBI provides the purchase process of brand new vehicles. The methodology takes into account both past purchase decisions, consideration, and non purchased brands in comparison to future purchase intention. Each car model is carefully assessed in comparison to its peer. The CBI is available for all the main variety of segments ranging from compact cars to large SUV’s and passing by luxury and sports segments.

  • PRS Print Readership Survey: Readership of the daily newspapers (since 2005)

The readership study is indispensable for the newspapers and advertisers. By covering the dailies exclusively, the research provides enough depth and insight to newspapers in order to improve their editorials, topics coverage, look, and distribution strategy. In addition to the readership patterns, the research provides important qualitative measures such as the most read topics, comparative assessment among the main newspapers, and the effect of promotions.

  • Radio Audience Measurement: Daily tracking of radio audience (since 2004)

Our report provides daily audience measurement of radio programs using the DAR methodology, which proved reliable in countries where the number of radio stations is limited. The reports show audience by quartiles of 15 minutes in Kuwait since 2004. Other countries could be covered upon request.

>> To purchase the currently available Syndicated Studies, please contact info@ararac.com

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  • ESOMAR- Best of MENAP 2014

    Esomar is returning back to the Middle East with its new Event “ESOMAR Best of Menap 2014- Creating Value” which will take place in Dubai on the 11th and 12th of March 2014.

    2014 Event will be focusing on ideal opportunity to showcase innovative, thought-provoking and emerging approaches coming from the MENAP region, as well as client cases demonstrating ROI in all sectors.

    ARA will be re-participating in this event for the third time, and will be presenting the Customer Segmentation in the Automotive Sector using Transaction and Data.

    For Further Info, you may visit the following link: http://www.esomar.org/events-and-awards/events.php

    More...
  • ESOMAR- Best of MENAP 2013

    Following the success of ESOMAR Best of- Dubai 2012, ESOMAR is returning to the Middle East to tackle business and market research issues within the MENAP (Middle East, North Africa and Pakistan) region.

    ESOMAR Best of - MENAP will ensure that game changers and decision makers debate the hard-hitting issues, while providing learning and networking opportunities for researchers and marketers.

    ARA will be participating in this event by presenting the Role of Research Based Consultancy in Developing Corporate Communications.

    For Further Info, you may visit the following link: http://www.esomar.org/boe-menap-2013

  • Expected Results for 2013 Elections

    For report, please visit Publications in the Resources section.

  • Lebanese Election 2013

    For report, please visit Publications in the Resources section.

  • Kuwait Parliament Election 2012

    For report, please visit Publications in the Resources section.

  • ARA Participation at the Dubai Motor Show

    ARA Research & Consultancy, a specialized market research and consultancy firm is participating at the Dubai International Motor Show 2011 edition. Visit us at Stand 455 (Hall 4) and we will provide you with insightful and well-informed advice to help you achieve your marketing objectives. ​
    During the Show, ARA Research & Consultancy will carry out a study to assess the Dubai International Motor Show by conducting Face to Face interviews with the visitors of the show on a daily basis. Among the topics that ARA will cover in the survey :
    • Most attractive elements of the Dubai International Motor Show 2011.
    • General behavior.
    • Overall assessment and gap between expectation & reality.
    • Most liked stand and reasons for liking the stand.
    • Car brand opinion.
    • Intention to purchase.
    • Cars main accessories (tires, engine oil, brakes etc).
    The synopsis of the survey will be available on a daily basis at ARA stand (455) and at the Dubai International Motor Show press office. This study constitutes a strategic tool that will provide Manufactures with key consumers’ insights, attitudes and perceptions and help them to take informed decisions and actions. The full study will be available for purchase after the Show on a syndicated basis.
    ARA Research & Consultancy’s deep knowledge of the market, its innovative techniques and approaches contributed to building a strong base of reputable clients, which have come to rely on the company for almost all their research and consultancy needs, such us: Ferrari Middle East & Africa Infiniti Middle East, Maserati Middle East & Africa, Nissan Gulf, Nissan, Renault GCC & Levant, just to name a few.


Contact
ARA Marketing Research & Consultancy
Clemenceau - America street & Al Muntada Building
Beirut
Postcode/Zip
  • +961 1 369171
  • mail@ararac.com
From The Blog

ESOMAR

Market research trade association ESOMAR has elected Tarek Ammar as its new representative for Lebanon.

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